Exhibition Design for Dutch Invertuals Salone del Mobile 2019

The Circle

To mark their 10th anniversary, Dutch Invertuals brings together a selection of its emerging and established designers who set off on a journey to redesign one of the most iconic shapes in the universe: the circle.

The ultimate symbol of unity, perfection and infinity. By envisaging and challenging its shape, the Invertuals give insights into their unrestricted approach. We offer our personal take on something that is already perfect.

Ten years old and yet young, the collective, Dutch Invertuals takes on a challenge. Together, the designers set off on a journey to explore one of the most iconic shapes in the universe: the circle.
The circle, the ultimate symbol of unity, perfection and infinity. By envisaging and challenging its shape, the Invertuals give insights into their unrestricted approach. We offer our personal take on something that is already perfect. – Wendy Plomp, founder, Dutch Invertuals

Photography by Ronald Smits